Welcome to Beyond the Boardroom - October in Review.
Each month I will write a summary of my almost-daily emails where I highlight the possibilities and opportunities awaiting those stepping away from corporate life.
First up:
I do not give Facebook permission - October 3
Have you seen those fake cut-and-paste Facebook posts?
Read this article for an example of what I'm talking about. Visit my website's blog, or find it on LinkedIn.
I swear they're copying me - October 4
Have you ever noticed life goes in cycles?
It's like buying a new car.
You buy a new Lexus LS and you start seeing Lexus LS cars everywhere.
Read this article if you know what I'm talking about. Visit my website's blog, or find it on LinkedIn.
You call this a continuous improvement? - October 6
Software development has come a long way.
I remember the days when hardware and software updates were few and far between.
The rule of thumb was not to touch a new version of software for at least a year (when software was installed with floppy disks.)
Today, you can install software updates without worrying about your computer or phone crashing, although I hear the new iPhone can get so hot you can't pick it up.
Read this article for more of my thoughts on software improvement. Visit my website's blog, or find it on LinkedIn.
Is Ted smarter than ChatGPT? - October 9
I've been doing a lot of research and testing of new offers.
I decided to ask ChatGPT what makes up a good offer.
I've done at least 50 ChatGPT queries about offers and one theme comes up almost every time.
Read this article if you also use ChatGPT to expand your thinking! Visit my website's blog, or find it on LinkedIn.
This never happened to me on LinkedIn - October 10
People on LinkedIn continue to surprise me.
Read this article for a glimpse at a message I received the other day. Visit my website's blog, or find it on LinkedIn.
How would you respond?
Did you miss my LinkedIn message? - October 11
On to today's fun and games...
LinkedIn is rolling out lots of new "features."
Read this article to find out more on the latest from LinkedIn. Visit my website's blog, or find it on LinkedIn.
Part II: This never happened to me on LinkedIn - October 12
A huge thank you to everyone who responded to Tuesday's post.
So far 61 raving fans have replied with advice.
Most of you told me to ignore the idiot.
Not one person agreed with his approach.
Now for part II: how did I respond? Read this article to find out. Visit my website's blog, or find it on LinkedIn.
When touchy-feely doesn't work - October 13
My father-in-law, Jack, used to yell at the television.
"What in the world were they trying to sell me in that commercial?"
The ad was for Ford trucks but there were no Ford trucks in the ad.
It was one of those touchy-feely ads, and Jack was not into touchy-feely.
Read this article to find out why. Visit my website's blog, or find it on LinkedIn.
How to pick the brain of a marketing legend - October 16
Don't you hate it when someone tries to pick your brain?
We've all been there.
They keep asking question after question.
I'll gladly let you pick away for 30 minutes.
I usually answer a question or two when people ask me for advice, but I draw the line at two freebies.
Read this article for an opportunity to pick the brain of one of the top marketers for 60 minutes without investing a penny! Visit my website's blog, or find it on LinkedIn.
Only a lunatic would say no to this - October 17
Legendary copywriter and direct marketer, Claude Hopkins, said, "The right offer should be so attractive that only a lunatic would say no."
Read this article for an offer you just can't say no to. Visit my website's blog, or find it on LinkedIn.
When 41 percent is a majority - October 19
I received a message on LinkedIn today, and boy did they miss the mark.
Read this article to find out what it said, and to find out why (how) 41% is a majority. Visit my website's blog, or find it on LinkedIn.
This would make Oprah proud - October 20
We all know your book will become a New York Times bestseller if Oprah mentions it...
Read this article to find out what would really make Oprah proud! Visit my website's blog, or find it on LinkedIn.
Why you need to be polite to ChatGPT - October 23
Be honest with me...
Do you ever say "Please" or "Thank you" to Alexa or Siri?
I do.
Does being polite to your smart devices or AI tools entice them to give you better results when you ask a question?
Read this article to see what I think. Visit my website's blog, or find it on LinkedIn.
My favorite "advanced" marketing trick - October 24
This trick is a GOOD one.
Make sure you try it out and tell your friends!
Read this article to find out what it is. Visit my website's blog, or find it on LinkedIn.
Life is long - October 26
Life is long... Pretty profound isn't it?
The core principle of Overdeliver, the book we are reading in The Mastermind Book Club, is you need to play the long game.
Read this article for more of my thoughts on playing the long game. Visit my website's blog, or find it on LinkedIn.
Cold Messaging: The Silent Business Killer - October 27
Every day, someone on LinkedIn offers to get me more leads.
Not just leads...
HIGHLY-QUALIFIED leads.
What does "highly-qualified" mean?
Read this article for my thoughts. Visit my website's blog, or find it on LinkedIn.
My circuitous route to revenue - October 30
I ordered a WiFi extender online.
The package could've traveled 600 miles south to get to my doorstep...
But instead, it's going to travel over 2000 miles in total.
This circuitous route reminds me of my business.
Read this article to find out why. Visit my website's blog, or find it on LinkedIn.
Jury duty on Halloween? October 31
It's Halloween and I'm sitting in the jury room waiting to hear my fate.
Seems like they're picking on me, because I get jury duty notices almost every year.
I've been on so many juries I lost count.
Read this article to hear about my first jury duty experience. Visit my website's blog, or find it on LinkedIn.
That's all for this month.
Tell your friends to subscribe to Beyond the Boardroom on LinkedIn for weekly thought-provoking and entertaining articles.
- Ted
Read with me in The Mastermind Book Club.
If you want almost-daily tips like this, visit www.tedprodromou.com/exclusive
