Category Archives for Blog
We even threw a kitchen sink and it didn’t break until…
I’m sure you’ve seen Elon Musk break his unbreakable windows on his new Tesla Cybertruck during the LIVE unveiling. “We threw everything at these windows including a kitchen sink and we couldn’t break the windows” Until the live demo. LOL. We know Elon thinks on a different level, coming up with revolutionary ideas like PayPal, battery operated cars, […]
Continue readingHow Do You Know When the Time is Right?
Dean Jackson, yes that Dean Jackson, the marketing legend, was one of the speakers at Copy Chief Live. Those of you who follow me know I’m a huge fan of Dean Jackson’s 9 Word Email (Google it if you’re not familiar because it’s a game changer) Dean is always innovating and testing new marketing and sales processes. At […]
Continue readingThe Case Against LinkedIn: Stop Sending 50 Connection Requests a Day!
It’s become common practice for LinkedIn “experts” to recommend you send 50 invitations to connect every day. They recommend 50 invitations a day because they’ve determined this is the “magic number” which lets you stay below LinkedIn’s radar. “Sales is a numbers game and if you connect with enough people on LinkedIn you will eventually make a […]
Continue readingDo you attend conferences?
I just returned from Copy Chief Live in St. Petersburg, Florida. I’m not a copywriter by trade, but copywriting is an essential skill for marketing my business. Copy Chief Live was three days of awesome presentations (not sales pitches) from the best of the best in the industry. The attendees at the event were also the best […]
Continue readingIntro to LinkedIn Advertising
Here’s a brief overview of LinkedIn advertising. LinkedIn advertising has so many new options so I’m going to create a new course Intro to LinkedIn Advertising for my next online class in Digital Marketing Classroom.
Continue reading