How to sell and establish yourself as the authority in your niche.

Matt Gillogly shares the “how to sell without selling” strategies he used at his men’s clinics. It’s important to know the biggest fear of your prospects. It’s not about needing a consistent flow of new clients. It’s not about generating consistent revenue for their business. It’s about their fear of not making payroll and having More…


How to establish yourself as the authority in your niche.

When a doctor tells you that you need triple bypass surgery, you don’t negotiate with him to start with one bypass and see how it goes. How do you establish yourself as the authority in your niche? First you need to determine what your prospect’s biggest problem is. Perry Marshall calls this “the bleeding neck”. More…


Values based selling with matt gilly.

Matt Gillogly shares his thoughts on the power of your values when designing your business. Using his values pyramid, Matt clearly defines who he wants to work with and what products and services will best resonate with his target audience. For example, it’s really hard for you to sell guns if you are anti-guns. It’s More…


Filling your events and webinars using linkedin.

LinkedIn messaging is a very powerful way to fill your live events and webinars. Focus on starting conversations with short messages. The best way to get someone’s attention and start a conversation is to use Dean Jackson’s 9 Word Email approach. Be curious and authentic when you engage your LinkedIn connections. I start with a More…


Viewing tv linkedin sent invitations.

Did LinkedIn restrict you from sending invitations to connect? LinkedIn will restrict your account if you send too many invitations to connect and people do not accept your invitation or they flag you as “I Don’t Know” There is a magic formula that LinkedIn uses to compare your sent invitations vs. accepted invitations vs. I More…


Building your linkedin network the right way.

People always ask me “What do I do with all of my invitations to connect on LinkedIn?” I like to sort through my LinkedIn invitations to see if they are a fit for my network. I ask myself: 1. Are they a potential client? 2. Are they a potential referral partner? 3. Are they a More…


Using linkedin topics to customize your newsletter.

LinkedIn topics is a new feature that categorizes your content and makes it easy for you to customize your newsfeed. Every day thousands of articles and status updates clutter your LinkedIn newsfeed. Often you miss great content because of the clutter. Using LinkedIn Topics, simply Follow content categories which interest you and the LinkedIn algorithm More…


Marketing with courtney.

Podcast: DownloadSubscribe: Apple Podcasts | RSSCourtney Taylor was tired of working 80 hour workweeks on Wall Street. She quit her job, took some time to recoup her energy, invested in herself and built a 6-figure business doing what she loves and working on her terms. Oh by they way, she takes every Friday off to More…


Voting your linkedin invitations.

Should I accept LinkedIn invitations from people I don’t know? Well, it depends. Here’s a short video showing you how to message the connection before you accept or reject their invitation.

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Adding tags and searching for tags in linkedin.

Here’s how to tag and search for those tags in LinkedIn Sales Navigator. Why tag your connections? In this example, I sent a message to some sales executives to see if they were interested in seeing a 15 minute webinar on what’s working on LinkedIn in 2018. Five sales execs responded yes so I created More…