We’ve all heard the theory of 10,000 hours. If you spend 10,000 hours studying a topic, you are an expert, often a top one percenter. Is that still true? I’m sure I’ve spent more than 10,000 hours studying and executing marketing over the years. At least 10,000 hours copywriting. At least 10,000 hours on Google Adwords. At least 10,000 hours More…
I don’t know about you, Ted, but I’m always bouncing back and forth between two, three, and sometimes four books.This week I’ll be finishing my second go-round with The 3-Minute Rule by Brant Pinvidic. I often read books two or more times if it’s a game-changer for me. I read classics like Think and Grow Rich and How to Win More…
Some of you have been asking why I rarely share LinkedIn tips in my emails. When I wrote the first edition of Ultimate Guide to LinkedIn for Business almost a decade ago, every email I sent was related to LinkedIn.To be honest, focusing on LinkedIn “how to’s” got pretty boring. For you and me.It was kinda like More…
Don’t worry. I’m not getting all touchy, feely. My son bought me a Fitbit Versa 3 for Christmas. Now I know how well I slept last night according to data points. How many times I turned over. How many calories I burned on my Peloton ride this morning. My heart rate, resting heart rate and heart rate variability. And a million More…
Remember the days when someone would ask “What do you do?”You would reply with a catchy one-liner.”I help struggling entrepreneurs build a 6-figure business working just 4 hours a week from anywhere in the world”The goal of your elevator pitch is to get them to say “That’s interesting, tell me more”That used to work 20 More…
Last month my neighbor’s water bill was over $200. That’s extremely high given she passed away a few months ago and nobody lives there. Her sister called me and asked me to look for a water leak. Turns out the toilet was running so being the nice neighbor I am, I offered to fix it (plumbers in Marin More…
It’s harder than ever to stand out from the crowd.In February 2020, I spoke at Gary Barnes’ Breakthrough Business Mastery Bootcamp. I did a search for “coach” on LinkedIn. There were 2.3 million people on LinkedIn with the word “coach” in their profile. Today, there are over 6 million “coaches” on LinkedIn. I’m sure there are more consultants, entrepreneurs, More…
A lot of you have been asking me about the big change in my emails. I really stepped up my email game in 2020 (thanks for noticing!!) I’ll tell you how I did it in a minute… I used to randomly email you. I didn’t have a plan. I didn’t have a clue. Maybe I was launching a new course or More…
Yesterday Microsoft announced earnings were up 17% last quarter. LinkedIn revenue was up 23% last quarter. LinkedIn sessions were up 30% last quarter with record engagement. It seems like the same results every quarter since Microsoft purchased LinkedIn in late 2016. Pandemic or not, LinkedIn is hitting its stride and my business is thriving because of it. To play More…
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Your LinkedIn profile is often the first impression of you. You only get one chance to make a great first impression. In this video I show you how to make that great first impression and get people to know, like and trust you before you even speak to them. This is LinkedIn profiles made easy. More…