Everyone is jumping on the LinkedIn bandwagon these days because they think it’s easy to sell to your LinkedIn connections. I speak at events and teach LinkedIn to thousands of business professionals every year and LinkedIn is still a mystery to most people. Most still think it’s an online resume site. Others see LinkedIn as More…
I’ve been a big fan of Sales Navigator for years and it’s a mandatory tool if you are using LinkedIn to generate leads. Occasionally my clients will balk at the investment and I ask them what a new client is worth to them in dollar value. I then ask them “if you could close one more More…
Almost every business professional has a LinkedIn account but sadly, most are not active LinkedIn users. An active user is someone who logs into LinkedIn more than once a month. According to LinkedIn, active users increased to 40% last year, up from 23% which is great news. According to Hubspot, LinkedIn is 277% more effective More…
I see hundreds of LinkedIn profiles every day, some good, most horrible. What makes a good LinkedIn profile? I consider a LinkedIn profile good when it catches my attention and stands out from the thousands of other professionals who do what you do in a professional way. Catching my attention doesn’t mean using a seductive More…
This debate continues in my Business Accelerator Action Group. Is it better to have a small, medium, large or even extra-large (30K limit) network? There is no wrong or right answer. It depends on your objective for using LinkedIn. Here are a few of the pros and cons of each network Small Network Pros Very focused More…
When I meet people and tell them I’ve written three best-selling books about LinkedIn, they excitedly tell me “I’m on LinkedIn too and I have hundreds of people asking me to connect. What do I do with all of those invitations?” Well it depends… What’s your purpose for being on LinkedIn? When I wrote Ultimate More…
Blog, LinkedIn, News, Podcasts, Social Media, social selling tv, Thoughtleader Interviews, Videos From Youtube
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LinkedIn and social selling expert, Melonie Dodaro, makes a bold statement in this edition of Social Selling TV. Melonie claims content marketing may hurt your business. What?Yes if you don’t have a content strategy and simply post content to post content, your business reputation may suffer. Melonie shares lots of other great LinkedIn and social More…
Blog, LinkedIn, News, News Shorts, Social Media, social selling tv, Social Selling Wednesday, Videos From Youtube
Buy the eTextbook version of Ultimate Guide to LinkedIn for Business Third Edition if you have a Kindle.
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LinkedIn recently rolled out a major upgrade to their Company Pages. Now called LinkedIn Pages, were built from the ground up and the focus is building a community and meaningful conversations on your Page. Page admins can interact with people who are interacting with the content you post. This strengthens your community and fosters more More…
Blog, News, Podcasts, Social Media, social selling tv, Thoughtleader Interviews, Videos From Youtube
Here’s the replay from today’s webinar with Eric Lofholm. Eric’s system is very simple and based on creating scripts for every step of the sales process. When you create your monthly sales goals and map out your step-by-step process, you’ll see measurable results in no time.
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