I read a great quote from Eugene Lee Yang. 𝑻𝒉𝒆𝒔𝒆 6 𝒅𝒂𝒚𝒔 𝒃𝒆𝒕𝒘𝒆𝒆𝒏 𝑪𝒉𝒓𝒊𝒔𝒕𝒎𝒂𝒔 𝒂𝒏𝒅 𝑵𝒆𝒘 𝒀𝒆𝒂𝒓’𝒔 𝒊𝒔 𝒕𝒉𝒆 𝒐𝒏𝒍𝒚 𝒕𝒊𝒎𝒆 𝒐𝒇 𝒚𝒆𝒂𝒓 𝒚𝒐𝒖 𝒔𝒉𝒐𝒖𝒍𝒅 𝒔𝒕𝒓𝒊𝒗𝒆 𝒕𝒐 𝒅𝒐 𝒂𝒃𝒔𝒐𝒍𝒖𝒕𝒆𝒍𝒚 𝒇*𝒊𝒏𝒈 𝒏𝒐𝒕𝒉𝒊𝒏𝒈. 𝑴𝒂𝒌𝒆 𝒛𝒆𝒓𝒐 𝒑𝒓𝒐𝒈𝒓𝒆𝒔𝒔. 𝑻𝒂𝒌𝒆 𝒂𝒍𝒍 𝒕𝒉𝒆 𝒕𝒊𝒎𝒆 𝒐𝒇𝒇. 𝑮𝒐 𝒐𝒏 𝒗𝒂𝒄𝒂𝒕𝒊𝒐𝒏 𝒇𝒓𝒐𝒎 𝒚𝒐𝒖𝒓 𝒗𝒂𝒄𝒂𝒕𝒊𝒐𝒏. 𝑩𝒆 𝒕𝒉𝒆 𝒍𝒆𝒂𝒔𝒕 𝒊𝒎𝒑𝒓𝒆𝒔𝒔𝒊𝒗𝒆 𝒗𝒆𝒓𝒔𝒊𝒐𝒏 𝒐𝒇 𝒚𝒐𝒖𝒓𝒔𝒆𝒍𝒇. 𝑻𝒓𝒂𝒏𝒔𝒇𝒐𝒓𝒎 𝒊𝒏𝒕𝒐 𝒂 𝒄𝒐𝒖𝒄𝒉. Sounds great to me! You work your More…
I get messages every day promising 20-40 “qualified” sales calls every week. A few years ago, I was very aggressive on LinkedIn (yes, I was one of those guys!). I used to generate 20-40 sales calls every week by myself. I was on “discovery” calls (before Zoom) at least 30 hours every week. I was using aggressive “high ticket” More…
Where will it end? I just finished my morning Peloton ride (#803 if you’re counting) and I asked Alexa to play Steely Dan. By the way, do you find yourself being polite to Alexa and Siri by thanking them after they fulfill your request? Back to my story… Alexa responded: “Steely Dan has a new album, Northeast Corridor: Steely Dan More…
How many 2022 planning emails are sitting in your inbox? More than I can count. 364 days a year these people are promoting other services like how to do a 7-figure launch, copywriting courses, Facebook ad courses, and how to get in on the crypto currency game. All of a sudden, these same people are goal setting experts. They’re More…
I’m seeing a theme lately from the “gurus”. Crush your competition. For argument sake, let’s say you wiped out all of your competitors. Completely destroyed them. You’re the King of the Hill. What would that do for your business? I have a few “competitors” who use the search and destroy approach. They’ll do anything to win a deal. They also charge an arm More…
This is straight from the horse’s mouth. Yesterday I was on a webinar with the LinkedIn Creators team. They were sharing best practices for content marketing on LinkedIn. You know. What to post, when to post, how to build a following on LinkedIn, how to get maximum value for the time you spend on LinkedIn. Here’s a few things LinkedIn More…
Don’t worry. I’m not trying out for The Voice. I’ve been studying copywriting and writing for years. I heard it over and over. “You need to find your voice” I thought I knew what they meant but my copywriting and emails never felt right. Maybe I was sidetracked by gurus telling me to create my fictitious character. Russell Brunson calls it your More…
Blog, Books, LinkedIn, News, News Shorts
Here’s another example of how NOT to win friends and influence people. I don’t know this guy, but he writes a LinkedIn post promoting his 4-week LinkedIn boot camp. Then he tags 100 LinkedIn coaches so he can leverage our networks. Did he ask permission? Hell no. Did he invite me to contribute to his boot camp? Hell no. Is he More…
Blog, Books, LinkedIn, News, News Shorts
Go ahead. Make fun of me. I still think How to Win Friends and Influence People is one of the best books ever. Yes, it’s old. So am I. But the lessons learned are timeless and more relevant than ever. Why? We’ve turned into a rude, self-centered society. Take a look at your LinkedIn invitations. Read a few out loud. How do you feel? Do you feel like More…
Imposter syndrome is real. I’d say we’ve reached epidemic levels. Millions of business professionals pivoted to new careers in 2020. It’s never been harder to get and keep people’s attention. I’ve been around the block more than once so I can spot an imposter a mile away. How can you spot an imposter? Does their LinkedIn profile match what they’re trying More…