I get messages every day promising 20-40 “qualified” sales calls every week. A few years ago, I was very aggressive on LinkedIn (yes, I was one of those guys!). I used to generate 20-40 sales calls every week by myself. I was on “discovery” calls (before Zoom) at least 30 hours every week. I was using aggressive “high ticket” More…
Where will it end? I just finished my morning Peloton ride (#803 if you’re counting) and I asked Alexa to play Steely Dan. By the way, do you find yourself being polite to Alexa and Siri by thanking them after they fulfill your request? Back to my story… Alexa responded: “Steely Dan has a new album, Northeast Corridor: Steely Dan More…
How many 2022 planning emails are sitting in your inbox? More than I can count. 364 days a year these people are promoting other services like how to do a 7-figure launch, copywriting courses, Facebook ad courses, and how to get in on the crypto currency game. All of a sudden, these same people are goal setting experts. They’re More…
I’m seeing a theme lately from the “gurus”. Crush your competition. For argument sake, let’s say you wiped out all of your competitors. Completely destroyed them. You’re the King of the Hill. What would that do for your business? I have a few “competitors” who use the search and destroy approach. They’ll do anything to win a deal. They also charge an arm More…
This is straight from the horse’s mouth. Yesterday I was on a webinar with the LinkedIn Creators team. They were sharing best practices for content marketing on LinkedIn. You know. What to post, when to post, how to build a following on LinkedIn, how to get maximum value for the time you spend on LinkedIn. Here’s a few things LinkedIn More…
Don’t worry. I’m not trying out for The Voice. I’ve been studying copywriting and writing for years. I heard it over and over. “You need to find your voice” I thought I knew what they meant but my copywriting and emails never felt right. Maybe I was sidetracked by gurus telling me to create my fictitious character. Russell Brunson calls it your More…
Blog, Books, LinkedIn, News, News Shorts
Here’s another example of how NOT to win friends and influence people. I don’t know this guy, but he writes a LinkedIn post promoting his 4-week LinkedIn boot camp. Then he tags 100 LinkedIn coaches so he can leverage our networks. Did he ask permission? Hell no. Did he invite me to contribute to his boot camp? Hell no. Is he More…
Blog, Books, LinkedIn, News, News Shorts
Go ahead. Make fun of me. I still think How to Win Friends and Influence People is one of the best books ever. Yes, it’s old. So am I. But the lessons learned are timeless and more relevant than ever. Why? We’ve turned into a rude, self-centered society. Take a look at your LinkedIn invitations. Read a few out loud. How do you feel? Do you feel like More…
Imposter syndrome is real. I’d say we’ve reached epidemic levels. Millions of business professionals pivoted to new careers in 2020. It’s never been harder to get and keep people’s attention. I’ve been around the block more than once so I can spot an imposter a mile away. How can you spot an imposter? Does their LinkedIn profile match what they’re trying More…
Register Now In February 2020, there were 2 million coaches on LinkedIn.Today there are 6.5 million coaches.168,000 estate planning attorneys1.6 million certified public accountants187,000 marketing agenciesAnd get this…57.9 million marketers (I knew there was a glut but his is CRAZY)In the past, businesses started their business name with A or AA or AAAAA so their Yellow More…