Michal Fortin, master copywriter, says you can improve your conversion rate by over 700% by split-testing your headline. Copywriting is an art and the best copywriters spend countless hours split-testing their copy and headlines. They don’t just sit down and create one version of the copy. They create many versions of the copy and create More…


Wishing you Happy Holidays and a very successful 2008!

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[tag]Jack Humphrey[/tag] has done it again! He repackaged his fabulous [tag]Social Power Linking[/tag] training package and turned it into one of the best membership websites on the internet. [tag]Social Power Linking[/tag] teaches you how to dominate the internet using Web 2.0 and Jack is the master. Check this out before he realizes he’s not charging More…


Colin McDougal, one of my mentors, taught me a great trick the other day. He showed my how to get on the first page of Google in just 6 minutes. Yes 6 minutes. Of course I was skeptical so I gave it a try. One of my clients recently wrote a new article called Friday More…


How much is your website costing you every month? Do you have any idea how much you spend on hosting, website maintenance, website development, and website promotion? What about the hidden expenses of running an online business. I’m sure you know exactly how much you’re taking in every month but very few people know exactly More…


If you’re using Google Adwords to drive traffic to your website then you need to read the latest post on Google’s blog. They’re really cracking down on salesy websites. This is a good thing because there are so many crappy websites out there selling garbage. http://adwords.blogspot.com/2007/09/websites-that-may-merit-low-landing.html Make sure you comply with Google’s landing page guidelines More…


[tag]Michael Vick[/tag] is being charged with running a [tag]dog fighting[/tag] business. His partners have pleaded guilty in a plea bargain agreement and they’re ready to tell all about the operation. The evidence against Michael Vick is overwhelming and he’s trying to deny any involvement. It’s another case of a celebrity thinking he’s above the law. More…


Bill Walsh, the legendary coach of the San Francisco 49ers, passed away yesterday. He was only 75 years old. For those of you that don’t follow football, Bill Walsh not only turned around one of the worst franchises in history, he changed the game of football forever with his innovative ideas. Walsh took over the More…


Have you been folloing Mike Filsaime’s latest promotion for his 7 Figure Code home study course? It’s a classic "build the buzz" marketing campaign. I attended his event in February that became his course and it was one of the best live events I ever attended. Usually these live events turn out to be nothing More…


I hope you’ve been following the launch of the iPhone. It’s classic marketing on steriods. I was calling it "drip marketing" because the way Apple has been dripping information for the past 6 months. They started with the big announcement at Mac World followed by small annoucements periodically since January. As we approached today’s iPhone More…