Michal Fortin, master copywriter, says you can improve your conversion rate by over 700% by split-testing your headline. Copywriting is an art and the best copywriters spend countless hours split-testing their copy and headlines. They don't just sit down and create one version of the copy. They create many versions of the copy and create multiple headlines and test,. test and test again.

Check out this article by Michal Fortin.


Don't forget to sign up for my free webinars, The 12 Days of Christmas in January starting soon. Sign up at http://netbizexpert.com/12days.html

Until next time,


About the author 

Ted Prodromou

Would you like me to help you?

I'm the #1 best-selling author of Ultimate Guide to LinkedIn for Business and Ultimate Guide to Twitter for Business. People call me America's Leading LinkedIn Coach.

I'm the founder of Search Marketing Simplified, LLC, a full service online marketing agency. The SMS team designs and implements advanced LinkedIn and social media lead-generation strategies for small to medium-sized businesses. SMS will set up and manage your marketing funnels using organic, social and paid traffic.

Did you know I've been working with the internet since 1991, long before Al Gore invented it?

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