A lot of you have been asking me about the big change in my emails. 

I really stepped up my email game in 2020 (thanks for noticing!!) 

I’ll tell you how I did it in a minute... 

I used to randomly email you. 

I didn’t have a plan. 

I didn’t have a clue. 

Maybe I was launching a new course or webinar so I would send only 1 or 2 emails to promote it. 

I didn’t want to be one of those aggressive marketers who pummel you with offer after offer. 

I errored (is that a word?) on the side of caution and it turns out I was totally off your radar.

I didn’t want to offend you but there was no way I could offend you because I didn’t email you often enough for you to even know I was alive. 

I was so inconsistent, you rarely opened my emails. 

You never took me up on my offers to help you. 

I really wanted to help you but I failed miserably. 

Something had to change because I really did want to help you (I still do!). 

In late 2019, I attended Copy Chief Live, a conference for copywriters. 

One of the speakers at Copy Chief Live was Laura Belgray. 

Once in a while, you meet someone you really resonate with. 

Laura is super smart, super successful and a ton of fun. 

Her website, TalkingShrimp.com tells you everything you need to know. 

I love to have fun and love to work with people who like to have fun. 

Laura had the answer to my miserable email performance. 

She’s my dirty little secret 🙂 

Just after Copy Chief Live she launched a new course called Inbox Hero

The price was very affordable (way underpriced!) so I took a chance. 

It turned out to be one of the best purchases I ever made. 

Now you know why my email open rates are often over 50%. 

And people thank me for sending them email (when did you ever thank anyone for filling your inbox every day?). 

Some people even check on me if I fail to send my daily email. 

Now you know why my sales skyrocketed in 2020 while I was trapped in my home office. 

Inbox Hero is available for short time. 

Don’t miss out! 

About the author 

Ted Prodromou

Would you like me to help you?

I'm the #1 best-selling author of Ultimate Guide to LinkedIn for Business and Ultimate Guide to Twitter for Business. People call me America's Leading LinkedIn Coach.

I'm the founder of Search Marketing Simplified, LLC, a full service online marketing agency. The SMS team designs and implements advanced LinkedIn and social media lead-generation strategies for small to medium-sized businesses. SMS will set up and manage your marketing funnels using organic, social and paid traffic.

Did you know I've been working with the internet since 1991, long before Al Gore invented it?

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