Your “Why” is what turns freedom into fulfillment.
In my last email, someone asked:
“Who’s going to pay the bills while I make this shift?”
Today, I want to zoom out and answer a different question:
👉 What makes this shift sustainable?
Here’s what I’ve learned:
You can’t build a life of “want to” if you’re not clear on what truly matters.
Freedom without purpose gets boring.
Money without meaning gets empty.
Time without a “why” just turns into distraction.
That’s why the first step in your Epic Encore isn’t figuring out how to earn —
It’s rediscovering why you want to.
Why now?
Why you?
Why does it matter?
When you reconnect to your “why” — everything changes.
You start choosing from alignment, not fear.
You stop chasing random opportunities.
You start building something that feels like you.
Your “why” is the compass for your Encore.
And here’s the good news:
You already have it.
We just need to uncover it.
In my next email, I’ll show you how I did exactly that — and how it led to a business and lifestyle that finally fit me.
But for now, here’s your reflection:
What did you love doing…
before the world told you to be practical?
That’s where we begin.
Download my new guide, Find Your Why Epic Encore Edition, to find your why.
Ted