LinkedIn premium accounts offer some great tools to grow your business but do you need to pay for LinkedIn for it to be effective?
A free LinkedIn account is a great tool for your business but there are limitations which make you consider a premium account.
The limitations of a free LinkedIn account include:
- You have to purchase InMail messages for $10 each
- You are limited to the number of searches you can do on LinkedIn
- You have limited search fields to search by
- You can't save your searches and have them run 24×7
- And other limitations
With the new version of LinkedIn, even a premium account has some limitations so you have to consider a Sales Navigator account if you are serious about using LinkedIn as a sales tool.
Watch the video to see the pros and cons of each LinkedIn membership level and decide which is best for your business.
Let me know in the comments which LinkedIn membership is best for your business and why.