LinkedIn Pulse is the largest publishing platform on the internet with great content from LinkedIn Influencers and LinkedIn members. Last year LinkedIn declared it wanted to be the largest publishing platform and they succeeded with thousands of new articles posted every day.

For some reason, LinkedIn decided to remove Pulse from the menu and incorporate Pulse content into your newsfeed. Sounds like a good idea to incorporate the content into your newsfeed but watch this video to see some of the drawbacks of this move.

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I noticed article views are down significantly for everyone including LinkedIn Influencers and this move is essentially killing LinkedIn Pulse.

I contacted LinkedIn support and here is their response:

Thanks for your email. I'm sorry it's taken so long to get back to you and to hear about the situation you have encountered. I'm Suresh and I'd be glad to assist you.

LinkedIn Pulse, previously LinkedIn Today, no longer exists separately on the experience. Instead, Pulse content is now integrated into your LinkedIn homepage feed!

We acquired Pulse in 2013 and after three incredible years, Pulse has evolved to become a fundamental part of LinkedIn. As we incorporate the professional news and opinions that Pulse brings you into our core experience, Pulse on the desktop will no longer be separate from the rest of LinkedIn. Instead, the same great content will be pulled into your LinkedIn homepage feed. This means you'll be able to see the stories that are trending at your company, at companies similar to yours, in your industry, your locale, and more – right on your LinkedIn homepage.

The Pulse mobile app remains the same, allowing you to read and share professional news and opinions wherever you are.

Are you kidding me? Who is making these shortsighted decisions at LinkedIn?

About the author 

Ted Prodromou

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I'm the #1 best-selling author of Ultimate Guide to LinkedIn for Business and Ultimate Guide to Twitter for Business. People call me America's Leading LinkedIn Coach.

I'm the founder of Search Marketing Simplified, LLC, a full service online marketing agency. The SMS team designs and implements advanced LinkedIn and social media lead-generation strategies for small to medium-sized businesses. SMS will set up and manage your marketing funnels using organic, social and paid traffic.

Did you know I've been working with the internet since 1991, long before Al Gore invented it?

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